Monday, May 15, 2006

Beyond series Lincoln Journal Star ads



Here are the four black box ads that ran each week of the Beyond series in the Lincoln Journal Star values section. We've talked here about the new ad theme in general (link: April 25 post) but not specifically about the content (other than there's no contact info). FYI: Once the new Web site is launched this fall, the Web address will replace the church name at the bottom. So, aside from contact information, what are your thoughts about the ads as a series? The ads in general? The concept? The lack of concept? The design or lack thereof? You get the idea.

As I've said before, the feedback I get is either hot or cold. You either love them or hate them.

LMF

3 Comments:

At Tuesday, May 16, 2006 1:47:00 PM, Blogger Candie said...

I really liked the ads.
Contact information topic:
Horizons is easy to find in the white pages. Really hard to find when Google-ing, though.
Candie V

 
At Monday, May 22, 2006 12:35:00 AM, Anonymous Derek said...

I like the ads a lot too. We should keep doing them. I like the idea of having the website instead of the church name.

 
At Monday, May 22, 2006 9:27:00 AM, Blogger Susan said...

I liked the content of the ads. They were intriguing and something different than the rest, which fits, because Horizons is different than the rest. I really wish there was an address and phone number for us older folks (even in small print, for which we would obviously need our reading glasses) and even when the website is listed on there. But that's just me. Susan

 

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